Proximity Is Power

“Who we know” is what we do.

Having lived and thrived at the crossroads of Silicon Valley, Hollywood and Madison Avenue for over 25 years, Kelli Richards attracts and cross-pollinates some of the biggest influencers in the business to create successful results for client objectives.

Really she is one degree of separation from anyone in music, technology and entertainment.


The All Access Group guides established artists and innovative companies to reach greater levels of access to top talent, influencers & decision-makers, resulting IN revenue growth and market penetration. We help companies that are innovative, disruptive, and game-changing to make money and move markets. We are driven to work with team players who thrive at the cutting edge of what’s next in technology and entertainment.  We bring decades of experience in digital music and entertainment, along with the strategic insights and powerful connections needed to forge the partnerships and alliances that will accelerate the results and stature our clients want to achieve in the marketplace.

Interim VP

When needed, Kelli is also able to function as an extension of your senior management team, designing strategy and guiding implementation. Whether you are a technology, music or entertainment company, or an artist, celebrity or a disruptive start-up, she can play a significant role in your business development. If you are in need of  strategic partnerships, content acquisition or deal-structuring, Kelli consistently and strategically connects you to key decision-makers and business opportunities that deliver highest impact.

Who it’s for:


Innovative, disruptive, and game-changing established companies or startups

Benefit from fresh out-of-the box insights and strategic guidance from an experienced corporate advisor and super-connector. We create powerful introductions and accelerate dealmaking with top tier talent, leaders and decision makers in tech, music, media and entertainment.

Super Connector

The All Access Group facilitates deals and rare opportunities with remarkable finesse, harnessing the power to connect key players and implement game-changing strategies.

Kelli Richards is uniquely experienced in navigating the landscapes of both innovation and creativity. Because she has lived and worked in both Silicon Valley and Hollywood, Kelli is able to connect top tier execs and stakeholders with key visionaries, creatives, and innovators in both worlds. With a goldmine of solid relationships built over decades, she is able to leverage her connections to guide innovative companies and established artists to unprecedented outcomes.

Who it’s for:


Top tier execs and stakeholders

Work with someone who is one degree of separation from almost anyone in music, entertainment and technology. You have the resources and capital to create amazing projects with meaning and are looking for the right people with a creative spark to bring them to life.

Visionaries, creatives, and innovators

You have a never-ending well of game-changing ideas, and are looking for the resources and the relationships to make your dreams a reality.

“Kelli is an experienced professional in business, digital media, technology, life coaching and much more. Few people have the wealth of experience and the relationships that Kelli has.”

Dave Jaworski
Customer Program Manager, Microsoft; Former COO, The Lifebook Company; Former CEO, PassAlong Networks

“Kelli has the respect and attention of artists and executives alike, bringing both the audience and revenues they need.”

Jim Griffin
Owner, One House LLC, (formerly, CEO of Cherry Lane Digital & CTO of Geffen Records)

“Kelli’s passion and experience in digital music are fantastic.”

Dave Jaworski
Customer Program Manager, Microsoft; Former COO, The Lifebook Company; Former CEO, PassAlong Networks

“Kelli is a rare maven, connector, business strategist and soulful brand guide. I realized after spending a few hours in her presence, that she is extremely perceptive and quick in sizing up people, situations and business possibilities. Kelli is a catalyst for world class brand development. If you are looking to put more life and energy into your company or brand – call Kelli!”

Jerome Conlon
Founder, Brand Frameworks, LLC; Former Global Director, Nike; Former VP Starbucks, Former SVP NBC; 

“Because she has spent her career working with both high-profile brands and high-profile entertainers, Kelli is particularly adept at creating and communicating strategies that work well for both creatives and business leaders.”

Greg Estes
VP Corporate Marketing and Developer Programs, NVIDIA, Former VP Marketing at Mozes

“Kelli Richards is an important resource in my world!

Many are the times that I have benefited from her insights, advice and connections. She’s particularly helpful to those who are contemplating their ‘second act’ in life & work.”

Stewart Copeland

Musician, Drummer & Composer for The Police

Accelerate your success by reaching out and scheduling a conversation.

Celebrity Wrangling

Whatever the goals, Kelli engages elite talent to create truly unique and memorable experiences, on behalf of the luminaries, as well as the corporate clients she serves.

Whether for corporate or high-profile charitable events, industry conferences or award shows, televised events or global concerts, Kelli and her team secure and handle top-name VIP talent—musicians, actors, comedians, athletes, innovators, authors and other top-tier luminaries—without restriction. Kelli has been a talent producer for and has consulted in this capacity for nearly three decades. She has an unprecedented understanding of how to approach, secure, prepare and manage celebrity participation for the best possible win-win results each and every time.

Who It's For


Corporate Clients

You are looking to work with an experienced talent producer to secure celebrities and established musicians as a means of injecting enthusiasm into their marketing campaigns or employee and sales events.

Awards show, concert and event organizers

You need a seasoned, veteran talent producer to handle celebrity participation in events who understands the needs of VIPs, luminaries, artists, celebrities, and is highly skilled at securing and interacting with them.
“Kelli Richards has her finger on the pulse of the future of entertainment and technology.” Jerry Seinfeld

 Facilitator & Panel Expert

An experienced facilitator and moderator who is capable of recruiting and leading top-tier industry leaders as panelists for key industry conferences

With over 25 years of experience both moderating and acting as a panelist at top-tier industry conferences, Kelli Richards brings value to conferences of any size as a knowledgeable, well-spoken panelist on a broad range of topics impacting technology and music, media and entertainment.

Who it's for:


Conference Organizers

Focused on innovations in technology, digital music, media and entertainment who want to benefit from a veteran and leader on the cutting edge of trends in this space.

“Kelli Richards honors her profession beyond the many honors she’s richly earned. She is of service to the digital entertainment community, and has the respect and attention of artists and executives alike, bringing both the audience and revenues they need. If you are looking to work with the best, bring your best to Kelli. She’s a true professional.”

Jim Griffin
Owner, One House LLC, (formerly, CEO of Cherry Lane Digital & CTO of Geffen Records)

Kelli is awesome. Her passion and experience in digital music are fantastic. Her Rolodex is amazing. She’s super creative. She is a wonderful task and project manager and works hard to ensure the success of any assignment. Kelli has become a treasured resource to the PassAlong team.

Dave Jaworski
Customer Program Manager, Microsoft; Former COO, The Lifebook Company; Former CEO, PassAlong Networks

“In this increasingly connected world, Kelli stands out as a pioneer and an expert – she is one of the best connected people I know. Her ability to put people together and have both parties grow and profit from the relationship is remarkable. For music, entertainment and technology in particular, she has built her reputation on filling a need where everyone succeeds and innovation happens – that’s a powerful and unique skill set.”

Mike Sanchez
Consultant, Information Arts, Inc.; Former Senior Manager, Brand Strategy, Cisco

Kelli was instrumental in establishing some great relationships for us with all of the major record labels, as well as helping to secure key content deals with many of the top leading aggregators.”

Jean-Marc Matteini
Director, Strategic Product Management at Faurecia; Former GM of Connected Home Division at Philips Consumer Electronics)

“Kelli is your universal adapter; the only one you need.

If you need to get connected to influencers and innovators in digital music, media & entertainment, Kelli will get you hooked up.”

Todd Rundgren

Pioneering Musician, Record Producer & Tech Visionary

Accelerate your success by reaching out and scheduling a conversation.

Looking for something more personal?

In addition to working with forward thinking companies, I also help C-level executives, innovators, musicians and creatives think outside the box for their own projects and gain clarity as a Trusted Advisor.

Trusted Advisor

A Personal Advisor & Experienced High-Level Coach I empower high achievers to make an even greater impact on the world (in addition to their own lives). I recognize the potential in those hidden areas when no one else sees it, and create tangible ways they can go further than they ever thought possible in all areas of their lives. If you’re looking to reinvent yourself, start a new endeavor, or catch a second wind from a successful career, you may benefit from hiring me as your personal trusted advisor.

Who it's for:


Executives & Innovators

Who have lots of responsibility to stay current with the changing landscape of technology. The competition moves quickly, and knowing how to get to market quickly with high visibility and ROI is how you’re able to stay ahead of the curve.

Musicians & Creatives

That have been at the forefront of creative expression. You’ve changed lives with your art. You may even be a global icon. But something is missing — you don’t feel the same connection to your fans that you once did. You know you feel the need to get back to your roots and create history… again.

Learn more about how you could benefit from a Trusted Advisor